21 Sep 09 New Technology Provides Hearing Testing Convenient and Easy for the People of Australia

Australian digital media company Yeahpoint has designed an innovative touch screen hearing test with professional audiology chain Bay Audio to remove the stigma associated with hearing loss and provide a discreet, free service to consumers.

The very simple and easy to use touch screens offer a interactive test and a print out of the results. They are conveniently located in a retail environment, enabling people to fit the test into their active lifestyle.

Hearing loss can be extremely isolating. The very simple and easy ability of a touch screen test strikes a chord with the busy baby boomer generation and younger workers who may not have time to book a hearing test. The touch screens save customers time and money, as they act as a screening test using a free, virtual audiologist.

The conveniently located touch screen test allow people to see very quickly if a more comprehensive hearing test is warranted.

Initially Yeahpoint placed ten of the touch screen testing consoles in retail locations, but demand increased till now there are 85 touch screen hearing tests in Australian Bay Audio stores. There are plans to add more of the touch screens in retail locations across Australia. Future plans also include locations in South East Asia including Hong Kong and Singapore.

The technology behind the testing is very flexible, said Ed Maznio, owner of hearing centers in Arizona providing Lake Havasu City hearing aids and Peoria hearing aids. Hopefully this technology will soon be available in the US.

Unfortunately, you can not have a one size fits all approach with the touch screen testing and expect success. The hearing tests provide a service to the customer but the goal is to determine a possible problem with ones hearing allowing the opportunity for early detection. A followup with a professional audiologist will be required is something if detected.

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